In the real estate industry, a property buyer’s journey starts with property exploration. Today, in the 24th century, geographic distance is no longer a barrier; anyone can buy any property from any location. All thanks to virtual tours. Real estate virtual tours have become one of the biggest boosts for faster real estate sales. It also adds value to the customer experience, giving them a transparent experience. Seeing is believing, and today's real estate builders know that well. That’s why no matter how small or big their real estate business is, they want 3D virtual tours for their real estate projects.

Relata, as one of India’s most innovative proptech startups, has created an ultimate visualization suite that comes with 3D real estate virtual tours, 360-degree immersive walkthroughs, and much more. But before we go deep into relata virtual tour solutions for real estate, Let's see the core problems of property visualization to understand why real estate virtual tours are no longer a fancy option but a must-have. ‍

Problems in the Traditional Way of Real Estate Property Visualization

Limited accessibility and lack of information ‍

Without virtual tours, homebuyers have to rely on static images or videos, which are absolutely not enough to showcase the details of a real estate project. People who cannot visit the property physically often miss out on important property details because of this, which limits their accessibility of the project and leaves homebuyers in the dark. ‍

Less interactive ‍

Conventional visuals lack interactions, hampering the lead's ability to positively engage with the property. Traditional property images and poor videos depict incomplete architectural details of the estate. It becomes difficult for homebuyers to envision and interact with the property effectively.‍

Unclear visuals

Absence of virtual experience options renders the buyer's journey unengaging and unsatisfactory. Without virtual experiences, property buyers face roadblocks in their journey to interact with a property personally. Overcrowded weekends leave buyers with unsatisfactory property exploration. ‍

Inefficient sales process‍

Mismanagement of collateral on-site disrupts the property buyers' experience, diminishing their overall impression. The paper-based marketing brochures and collateral are outdated, inefficient, and often result in clutter. Buyers find this chaotic process unprofessional and leave the site unimpressed and dejected! These problems make homebuyers confused, exhausted, and disinterested in the property, ultimately turning them cold! With the Relata virtual tour solution, these problems can be easily solved. So let's take a closer look at Relata virtual tour solutions for real estate.

Real Virtual Tour with Relata

1. Virtual Sales Gallery

Relata is on a mission to redefine the property expedition experience for all with our Virtual Sales Gallery (VSG). Relata VSG is the ultimate destination to feature every facet of your project. Showcase every intricate detail as well as marketing collaterals of the real estate project here. From detailed project insights to captivating visuals, the VSG ensures a comprehensive and engaging property exploration for home buyers. At Relata, we understand the uniqueness of each project and hence believe in the power of customization. Leverage the flexibility of Relata's VSG Templates Library, ensuring that your presentations are not just informative but uniquely crafted to leave a lasting impression. 

2. Immersive Physical Property Tour

With the courtesy of Relata's cutting-edge technology, now you can create a digital twin of your real estate project. Our interactive 3D tour and 360-degree virtual experience bring your project to life. Relata's Immersive Unit Walkthrough helps buyers explore future homes from the comfort of their place. Unlike other virtual tours, Relata VSG comes with an Auto VR feature that allows a smooth, hands-free 360-degree tour with customized speed and rotation, ensuring smooth and enjoyable exploration for buyers. Alongside this, you can also enjoy Relata's Floorwise Balcony View feature, which lets the buyers experience panoramic scenery from every tower floor of your real estate project, offering unprecedented clarity. Our innovative approach narrows the gap between physical and digital visits, enhancing convenience and informed decision-making. 

3.Interactive Master Plan and Unit Plan Navigation:

Traverse the entire project, smoothly transitioning between master plans and amenities, all at your fingertips. Our Interactive Master Plan is user-friendly and eliminates complex navigation problems. It is time you bid farewell to traditional navigation hassles and welcome this intuitive hover-and-switch navigation approach with Relata’s Floorplan & Unit Plan Navigation feature. Simply hover over any section within the property modules, and voilà, you can instantly switch to explore different areas. ‍

4. One place Visual integration:

Relata prioritizes customer convenience over anything else, and our visualization suite simplifies buyers' journeys with easy one-place integration of everything. From video collaterals to image gallery integration, let the property buyers see through your window to a world of beauty and sophistication, offering a tantalizing glimpse of what's to come. Alongside HD videos and picturesque project images, our visualization suite also offers PDF integration to elevate your sales presentations to a whole new level. Now you can transform ordinary brochures and marketing collateral into captivating, dynamic assets and interactive presentations. The Visualization suite offers not just visual appeal but an immersive audio experience as well. With our Audio Integration feature, your virtual tours come to life with immersive background audio. It's not just a visual tour; it's an auditory adventure that adds depth and emotion to your property exploration.‍

Relata Virtual Tour Impact

Case Study 1: Dosti Realty 

Relata's VSG feature has transformed the customer journey at Dosti Realty, offering immersive flat tours. This benefit is particularly valuable for clients unable to visit the site in person, providing them with a realistic sense of their future homes. The analytics from Relata Visualization empowered Dosti Realty with valuable insights into client preferences, providing a deep understanding of their interests and engagement time within sample flats. 

Impact: With the latest VSG integration, Dosti has expanded its client base to include 200+ NRI clients. ‍

Case Study 2: The House of Hiranandani ‍

The Virtual Sales Gallery (VSG) helped merge the gap between the physical and digital worlds. Prospective buyers residing afar could now easily take interactive 3D tours and 360-degree walkthroughs in their dream houses, successfully lowering the cost per lead (CPL) for the House of Hiranandani.

‍Impact: The implementation of VSG decreased the average turnaround time from 120 days to 90 days, enhancing efficiency. The use of VSG and analytics helped HOH achieve an impressive 5% reduction in cost per lead.

‍Real estate virtual tours are changing real estate dynamics for the better, making real estate more accessible and breaking all geographical barriers. Relata Visualization Suite is truly a piece of engineering marvel. Relata’s real estate virtual tours are surely impacting the real estate industry widely. If you are also interested in making a virtual impact on your next real estate project, book a demo with us today.